Introducing PKS Research Partners PreView 3D online service
PreView 3D can be utilized for:
- Product concept tests
- Design acceptance
- Package tests
- Store display tests
This unique methodology allows respondents to not only view your product or
package online, it also allows them to virtually examine its design and features
three dimensionally. For a demonstration, click the button at the bottom of the page.
PreView 3D online service eliminates the need for lengthy/costly central location exposure tests. Advantages of PreView 3D include:
- Projectable results as a more representative sample can evaluate your package/product
- No geographic limitations associated with mall intercepts
- Lower cost
- Faster turnaround
- Graphics are incorporated directly into the questionnaire
- Eliminates the need for developing costly prototypes
- Products/packages can be viewed three dimensionally
- Interviews can be conducted throughout the day/night, not just during peak traffic time in the mall
- Results can be provided in real time during the progression of the fieldwork
- Eliminates interviewer bias
